Today, the more progress there is in the IT industry, the more important it is to be aware of the value they can bring to our organization.
The definition of Metaverso can be heard as something very ephemeral and intangible, but it is very important to consider this chapter in our Digital Transformation strategy, that is, taking into consideration how to align it with business objectives.
Metaverso as part of a digital platform provides immersive experiences, but is not yet part of an organization’s operating cost. However, companies since the pandemic have begun to use some of the technologies such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR) and blockchain (BlockChain), to provide experiences that are part of the Metaverse.
Some use cases can be listed below:
The use of Augmented Reality to carry out some process of maintenance or repair of machinery in a plant, in which the specialist can guide a plant operator remotely.
Corporate real estate could use the Metaverso and its Blockchain-based economy to research and record real estate transactions, as well as knowing their customers' buying trends.
Some corporates may need reconfigured conference space to accommodate workers in the office who use the Metaverse to meet and collaborate with others.
Retail customers may also require a redesigned space to adapt to a future in which buyers use a combination of Metaverso and world experiences to make their purchasing decisions, applying it to the interior design of a home, a car, etc.
Understanding where the opportunities lie requires a 360-degree approach.
It is important to start discussions with technology providers of these technologies and see application cases for a specific need.
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